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If you’ve ever seen ESPN’s Pardon the Interruption (PTI) program, you’re familiar with the commercials for Red Stripe beer. It’s in every single commercial break for that show, and I’ve yet to see it anywhere else.
For those who haven’t seen it, the ad campaign centers around their spokesman, “The Ambassador,” a Jamaican dandy in a tux with tails and a sash that says Red Stripe. The set up is that something weird/creepy happens, and The Ambassador jumps out to boo it and praise beer.
For instance, one commercial shows a podiatrist salivating over a foot, and our hero jumps out and says, “Boo, creepy foot doctor! Hurray, beer!” A shot of the beer bottle is shown and we move on to a car commercial. As the boys on PTI say, “That’s it, that’s the list.” How this is supposed to sell beer is beyond me, although the pitch meeting must have been one helluva party.
This got me thinking about ways in which other companies could market their products, based on this absurd Boo/Hurray premise.
Product: Massengill Douche Setup: Man with smeared red lips and mussed hair suddenly looks up in shock. Payoff: “Boo, rainbow kiss! Hurray, douche!”
Product: Skoal Original Fine Cut Smokeless Tobacco Setup: ‘Marlboro Man’ type cowboy sits in a hospital gown on a table as doctor looks at chest X-rays. Payoff: “Boo, lung cancer! Hurray, dip!”
Product: Minute Maid Orange Juice Setup: Scraggly looking pirates sitting around, bleeding from every orifice. Payoff: “Boo, scurvy! Hurray, OJ!”
Product: Chico’s Bail Bonds Setup: Any episode of Cops that doesn’t involve a shirtless redneck. Payoff: “Boo, racial profiling! Hurray, bail!”
Product: Oceanspray Cranberry Juice Setup: Perky young blonde squirms uncomfortably on a chair Payoff: “Boo, urinary tract infection! Hurray, cranberry juice!”
Product: Home Depot Setup: Suburban white guy, fed up with gardening, drives to Home Depot to pick up several Mexican day laborers from parking lot Payoff: “Boo, manual labor! Hurray, immigration!”
Product: Captain Morgan’s rum Setup: Some random shots of spring break shenanigans and nudity. Payoff: “Boo, true love waits! Hurray, rum!”
Product: Trojan Condoms Setup: Former NBA All-Star Sean Kemp trying to referee a dispute between several of his 9 illegitimate children. Payoff: “Boo, bastards! Hurray, condoms!”
Feel free to chip in with your favorites. And just to head you off at the pass: “Boo, unfunny writer! Hurray, Napalm!”
Product: Waffle House Shot of a closed bathroom door with horrifying grunts and groans Boo Denny's shits, horray Waffle House Heartburn
Product: Grape Vodka Setup: Striped Shirt guy finally finds a skank to talk to him, but she isn't drunk enough to screw him. Payoff: Boo Blueballs, hurray Grape Bombs!
Product: weed Setup: 2 hungover room mates staring at a TV that's turned off Payoff: Boo boring Sundays, hurray weed!
Milton
Scury
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Posted: 11/10/2006 2:02:01 PM
is fixed with Lemons and Lime's. They're anti-scorbutic
Aside from that this sucked.
Boo, shitty read! Hooray happy hour.
Christine
I'm so sorry
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Posted: 11/10/2006 2:24:22 PM
But I couldn't read this. My eyes were there but my heart wasn't in it. I will read it later though I promise.
I second Milton's call for happy hour. This has been the shittiest week of any week in the history of weeks.
KillTV
Shitty ad
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Posted: 11/12/2006 12:15:54 PM
"Boo, ads with blacks that make fun of, and humiliate Whites!! Hurray,ads that make fun of, and humiliate blacks!!!!"
I'll never buy any Budweiser beers because of that shit.
anon
none
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Posted: 11/12/2006 5:48:44 PM
you wonder how this ad sells beer, but wrote an entire piece based on it
must be a pretty effective ad to get in your head like that
Scartown
wow.
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Posted: 11/12/2006 6:22:20 PM
This article was terrible. Are you in any sort of way related to anyone on the staff of TPP? My cat could write a better article, and I dont even have one. Boo shitty articles.
bec
gay.....
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Posted: 11/12/2006 10:23:52 PM
this article is the reason why i support abortion...................
numnut
Boo KillTV commenter
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Posted: 11/13/2006 12:00:12 PM
Boo KillTV commenter. Hurray hell for racist white assholes!
Hooray S&M
Not your best work
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Posted: 11/13/2006 1:36:06 PM
Yo man, I been readinig you for a while and thi was defnitely not ur best work. I guess dey can't all be winners Sparky. Boo T.O., Hoory iggles!!
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